Discover the new edition of IBTM World Barcelona 2023

The MICE trade fair for congresses, events and business incentive travel is back this year with more strength than ever in Barcelona. Keeping with the tradition, it will be held at the spectacular venue of Fira Barcelona Gran Vía, also known for hosting the Mobile World Congress every year. Do you want to make the most of your attendance at IBTM Barcelona and to develop your network effectively? We explain you all the keys below.

What is IBTM Barcelona?

Under the acronym Incentives, Business Travel & Meetings, IBTM World is the world's leading congress for the events industry, held annually in Barcelona.

The aim of IBTM Barcelona is to inspire companies and professionals in the events industry to deliver exceptional experiences for their clients. It is a great opportunity to network with other industry players over three days.

Keys to do networking and make new contacts at IBTM World Barcelona

If your main intention for visiting IBTM 2023 is to make as many contacts as possible, but you don't know where to start from, the first thing to do is focusing on your business objectives. Do you represent an event management company? Or maybe a hotel chain? What goals have you set for the upcoming year? Answering these simple questions will allow you to make the most of the congress efficiently.

To expand your network of qualified contacts, we recommend that you take the following steps:

1. Identify the exhibitors you are most interested in: if you do not have an exhibitor, your days at IBTM will be spent visiting the different stands. Read the complete list of exhibitors here and locate those who can bring you interesting collaborations in the future. If you are an exhibitor, we also recommend you exploring contacts of suppliers and collaborators with whom you would like to meet and take advantage of this fantastic occasion.
2. Prepare an agenda before attending the event: once you have identified those potential stands and contacts, it is time to take the first step and contact them. Express your interest in meeting them, briefly explain why your meeting would be interesting and set a time in your agenda. The IBTM itself provides a tool to set up your meeting agenda, you must register on the IBTM's official website to access it. Planning a good agenda in advance will allow you to optimize your time during the days of the event.
3. Let your contacts know that you will be attending the IBTM: whether you are an exhibitor or a visitor, it is highly recommended to let your existing contact network know that you will be attending the event. Some options are to post it on LinkedIn or add a banner in your email signature. It's time to reactivate old business relationships!
4. Digitalize all business cards: during the 3 days of IBTM, you will receive many business cards from all the new contacts you make. To make sure you don't lose any of them, you can digitalize them with your smartphone camera. This will also allow you to keep track of all your contacts.
5. Follow up by email: at the end of the event, it is advisable to contact the new people from your network, either by email or by professional networks such as LinkedIn, to thank them for their time at each meeting. This way, you will ensure that they have your most recent contact details and will help you to start business conversations in a fruitful way.

Where does IBTM Barcelona take place?

Fira Barcelona Gran Via repeats as the official location of the event, located less than 10 minutes from our apartments per days in Barcelona. The venue will be a hub for various representatives of the main tourist destinations, agencies, hotels, event organizers and companies related to the tourism sector, presenting the latest technology and innovation in the world of MICE events and congresses.

Schedules IBTM 2023 Barcelona

The opening and closing times at IBTM World are the following ones:

• Tuesday 28th November: from 8:45h to 18:00h
• Wednesday 29th November: from 8:45h to 19:00h
• Thursday 30th November: from 8:45h to 17:00h

Registration for IBTM World Barcelona

You can register for IBTM World Barcelona on the official website of the event. There are different registrations for visitors and companies wishing to have their own stand where they can showcase their brand.

How to arrive to IBTM World 2023 – Fira Barcelona Gran Vía

Fira de Barcelona Gran Vía venue is very well connected to the rest of the city, and it is easily accessible by public transport:

• Metro: L9S and L8 lines, stop Europa|Fira
• Rail: S3, S4, S8 and S9 lines, stop Europa|Fira
• Train: R5, R6, R50, R53, R60 and R63 lines, stop Europa|Fira
• Bus: 46 and 65 lines, stops Amadeu Torner or Pl. Europa

The IBTM Will be held at Hall 3, accessible through the South Access entrance.

Also, from 27 to 30 November, a shuttle bus service to Barcelona airport will also be available for exhibitors and visitors throughout the day.

Accommodation for IBTM World Barcelona

During dates of such important events in Barcelona such as the IBTM, the accommodation offer is quickly booked. An alternative to conventional hotels is an apartment rental in Barcelona, from which you can work, rest and move to the venue without inconvenience.

Fisa Rentals apartments are the best ally for those attending trade fairs and business events, not only because of their ease of access and mobility, but also because they will allow you to discover and enjoy the city of Barcelona at your own pace. With modern, spacious and bright spaces, you will get all the comforts during your stay in Barcelona.

We recommend our apartments in Les Corts for being the closest ones to Fira Barcelona. However, a good alternative is to choose a location in the heart of Barcelona to vibrate along with the city, such as our apartments in Ramblas or apartments in Gran Via de Barcelona.

If you book your accommodation through the official website of Fisa Rentals, you will enjoy the best price guarantee and other advantages such as exclusive discounts and free cancellation up to 24 hours before arrival. Check here the availability and book your stay in Barcelona to attend the IBTM. Last apartments available!